For the past few years my work has required a combination of UX strategy, leadership, research, and design. In my current role as a design thinking consultant, my responsibilities span a wide range. On any given day I might be training C-level executives on design thinking; conducting generative research with customers to look for new product ideas; building or testing a prototype with end users; writing content; creating and executing a research plan; designing a UI; or drawing a pirate monkey to use as an avatar in a 1st grade learning game.
To give you a better sense of my capabilities, I have focused this portfolio on a few favorite projects and accomplishments that highlight my work experience. Click any of the projects below to see a detailed case study.
Case studies:
My role: Research, strategy & design
Client: EdTech SaaS company
Goals: Use Lean UX, design thinking, UX research and UX design to develop a new SaaS product offering that will improve postsecondary outcomes for first-generation students.
My role: Research, strategy & design
Client: EdTech SaaS company
Goals: Use design thinking, UX research, Lean UX and UX design to create a new software product from scratch that will help k-5 students understand and explore post-secondary options
My role: Research
Client: Startup (TaskRabbit)
Goals: Uncover insights to explain low conversion; make recommendations to address conversion issues
My role: research, design and prototyping
Client: confidential startup
Goals: Validate underlying assumptions; come up with a workflow and design that will support users' garage sale needs.
My role: Research, analysis, strategy, design
Client: Small software company
Goals: Analyze existing quantitative survey data and use it to form persona-related insights; create personas that will inform new service offerings
My role: Leadership, management, process change
Client: Enterprise software company
Goals: Introduce design thinking / human-centered design, build a UX team, and integrate with an agile development environment
Much of my work during the past several years has been proprietary. To see more samples or detailed case studies, please contact me. Some of the documents I can provide include:
- Case study: using Lean UX to define a new product line
- Video: demo of a functional prototype I designed and built based on research I conducted with high school students
- Presentation: how to implement a user experience practice
- Proposal: developing a customer experience strategy
- Report: analyzing user research methods and using collaging to uncover users' hidden emotions
- Artifact: detailed story map for a new product line with multiple types of users
- Artifact: detailed scenario / story board for a new product line
- Interactive prototypes: mobile apps, chatbots, and more
Additional visual and UX design work:
